Visual Ideation & Design Strategy
Work with Creative Consultant Devlin Shea
With over 20 years of global experience in consumer insights and market research, I specialise in helping clients make informed decisions and driving growth for global organisations.
My expertise spans communication design, production management, personal development and strategy, complemented by a parallel fine-art career.
This unique blend of skills enables me to create innovative, tailored and impactful tools and deliver actionable insights.
How I can help
I help clients leverage visual thinking to uncover subtle cues and craft messaging that their customers will embrace.
Every decision carries intentional or unintended meaning. For example, in a painting, marks and colours might evoke a specific moment in art history or create an entirely unique and novel experience. The most successful works often achieve both, with a clear understanding of how.
In marketing, subtle changes in imagery, phrasing, or tone can make consumers feel included, excluded, or even alienated.
A single overlooked detail can derail the conversation if not thoughtfully considered. Understanding the message you’re conveying helps minimise the risk of your audience being distracted by an unintended narrative.
What I can help with
CONSUMER INSIGHTS
I help marketing departments understand their Consumer needs, to BUILD STRATEGY which meet those needs.
RESEARCH
I work with R&D departments at different stages of PRODUCT DESIGN - from exploratory and concept design, to bottle or package design, to final product testing.
COMMUNICATION
I help ALIGN MESSAGING for external communication. I also work internally with teams to help them hear one another, so a project can move forward with common goals.
ENVISION WORKSHOPS
I conduct workshops where we Ideate to GET UNSTUCK, working with teams or individuals.
COACHING
I work with individuals on their PERSONAL DEVELOPMENT goals.
Who I work with
I have extensive experience working with a diverse global portfolio of brands and industries.
Including:
CPG: P&G, Kimberly-Clark, Unilever, Coca-Cola, Pepsico, Kraft, Kelloggs, Nike
Durable Goods and Services: Intel, Cisco, Audi, VW, Ikea, E.on, 3 Mobile
Fine Fragrance: Hugo Boss, Alexander McQueen, Stella McCartney, Escada, lacoste, Gucci, Puma, D&G
Nonprofit & Education: Amnesty International, Susan G Komen, Robert Wood Johnson Foundation, Harvard University, Brooklyn College, HKBU
How I work
I primarily work remotely - embracing the efficiency of online working.
I feel confident the may years of working - in country - throughout North America, Europe, Asia and South America have given me unique cultural insights which informs current and future projects.
My timezone is GMT - London and Manchester are commutable distance for me.
Work with me
Book a free consultation
If you are interested in working with me, get it touch and lets discuss!